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Author: Elian

This author has written 16 articles
Read more about the article 4 steps to identify your ideal client

4 steps to identify your ideal client

  • Post author:Elian
  • Post published:January 26, 2022
  • Post category:Marketing

You might ask why figuring out your ideal client is important. If you try to serve everyone, you will wind up serving no one…. You will be bland and boring!…

Continue Reading4 steps to identify your ideal client
Read more about the article The Power of Clarity

The Power of Clarity

  • Post author:Elian
  • Post published:October 29, 2021
  • Post category:Goals/Marketing/Strategy

I named my website "High Impact Business" because my premise is to help others have a business that makes an impact… for themselves and for their clients. Recently I’ve been…

Continue ReadingThe Power of Clarity
Read more about the article Marketing checkup – perform an easy website audit with these 7 steps

Marketing checkup – perform an easy website audit with these 7 steps

  • Post author:Elian
  • Post published:April 28, 2021
  • Post category:Marketing

It’s time to review part of your marketing and today we will go over all the things to review in an easy website audit. This checkup is an important part…

Continue ReadingMarketing checkup – perform an easy website audit with these 7 steps
Read more about the article How to create an email marketing plan for your small business

How to create an email marketing plan for your small business

  • Post author:Elian
  • Post published:March 11, 2021
  • Post category:Marketing/Strategy

Utilizing an email marketing plan for your small business is important for just about every type of business category. The email list that you develop becomes a valuable asset that…

Continue ReadingHow to create an email marketing plan for your small business
Read more about the article 6 Resilient business strategies – keeping your small business afloat in uncertain times

6 Resilient business strategies – keeping your small business afloat in uncertain times

  • Post author:Elian
  • Post published:January 20, 2021
  • Post category:Strategy

Last month’s small business marketing topic was about planning and tracking for 2021. I hope you got a lot out of that article. Be sure to get the free resource…

Continue Reading6 Resilient business strategies – keeping your small business afloat in uncertain times
Read more about the article 2021 Planning and Tracking for your Small Business

2021 Planning and Tracking for your Small Business

  • Post author:Elian
  • Post published:December 23, 2020
  • Post category:Goals/Marketing/Strategy

The new year is almost here and today I’m talking about planning and tracking for 2021. And OF COURSE it needs to be quick and easy… or it just won’t…

Continue Reading2021 Planning and Tracking for your Small Business
Read more about the article Small business tips on how to end the year strong

Small business tips on how to end the year strong

  • Post author:Elian
  • Post published:November 22, 2020
  • Post category:Marketing/Strategy

I reached out to some of my fellow business owners to get their tips on how to end the year strong. Take a few that are easy to implement and…

Continue ReadingSmall business tips on how to end the year strong
Read more about the article 5 Marketing Tasks for your Service Business That You Have to do Every Month

5 Marketing Tasks for your Service Business That You Have to do Every Month

  • Post author:Elian
  • Post published:September 29, 2020
  • Post category:Marketing/Strategy

There are 5 marketing tasks for that you have to do every month for your service business. There is no getting around it. You need to be thinking about next…

Continue Reading5 Marketing Tasks for your Service Business That You Have to do Every Month
Read more about the article Learn how to successfully implement an online marketing strategy for service businesses

Learn how to successfully implement an online marketing strategy for service businesses

  • Post author:Elian
  • Post published:September 23, 2020
  • Post category:Marketing/Strategy

I jumped into developing a plan for online marketing for service businesses quite awhile back… around 10 years ago as far as I can tell. (I’ve been working on website…

Continue ReadingLearn how to successfully implement an online marketing strategy for service businesses
Read more about the article Protect your mindset so you can achieve your goals

Protect your mindset so you can achieve your goals

  • Post author:Elian
  • Post published:September 13, 2020
  • Post category:Goals/Strategy

Now you have to rethink your business with the Covid-19 in mind. You must protect your mindset so you can achieve your goals. You must make money. You started a…

Continue ReadingProtect your mindset so you can achieve your goals
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Recent Posts

  • Happiness & Margins Guest Interview with Katie Jefcoat
  • Podcast – 6 Time management tips for small businesses
  • Podcast – 4 Actions to bring you closer to your goals
  • Hometown Marketing Podcast Episode 1 – Marketing Foundations
  • 4 steps to identify your ideal client

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